diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/Embed.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/Embed.cs
index 524b0b8..a2a03b2 100644
--- a/DiscordChatExporter.Core/Discord/Data/Embeds/Embed.cs
+++ b/DiscordChatExporter.Core/Discord/Data/Embeds/Embed.cs
@@ -11,7 +11,7 @@ namespace DiscordChatExporter.Core.Discord.Data.Embeds;
 // https://discord.com/developers/docs/resources/channel#embed-object
 public partial record Embed(
     string? Title,
-    string? Type,
+    EmbedKind Kind,
     string? Url,
     DateTimeOffset? Timestamp,
     Color? Color,
@@ -23,17 +23,11 @@ public partial record Embed(
     EmbedVideo? Video,
     EmbedFooter? Footer)
 {
-    public PlainImageEmbedProjection? TryGetPlainImage() =>
-        PlainImageEmbedProjection.TryResolve(this);
-
     public SpotifyTrackEmbedProjection? TryGetSpotifyTrack() =>
         SpotifyTrackEmbedProjection.TryResolve(this);
 
     public YouTubeVideoEmbedProjection? TryGetYouTubeVideo() =>
         YouTubeVideoEmbedProjection.TryResolve(this);
-
-    public GifvEmbedProjection? TryGetGifv() =>
-        GifvEmbedProjection.TryResolve(this);
 }
 
 public partial record Embed
@@ -41,10 +35,20 @@ public partial record Embed
     public static Embed Parse(JsonElement json)
     {
         var title = json.GetPropertyOrNull("title")?.GetStringOrNull();
-        var type = json.GetPropertyOrNull("type")?.GetStringOrNull();
+
+        var kind =
+            json.GetPropertyOrNull("type")?.GetStringOrNull()?.Pipe(s => Enum.Parse<EmbedKind>(s, true)) ??
+            EmbedKind.Rich;
+
         var url = json.GetPropertyOrNull("url")?.GetNonWhiteSpaceStringOrNull();
         var timestamp = json.GetPropertyOrNull("timestamp")?.GetDateTimeOffset();
-        var color = json.GetPropertyOrNull("color")?.GetInt32OrNull()?.Pipe(System.Drawing.Color.FromArgb).ResetAlpha();
+
+        var color = json
+            .GetPropertyOrNull("color")?
+            .GetInt32OrNull()?
+            .Pipe(System.Drawing.Color.FromArgb)
+            .ResetAlpha();
+
         var author = json.GetPropertyOrNull("author")?.Pipe(EmbedAuthor.Parse);
         var description = json.GetPropertyOrNull("description")?.GetStringOrNull();
 
@@ -71,7 +75,7 @@ public partial record Embed
 
         return new Embed(
             title,
-            type,
+            kind,
             url,
             timestamp,
             color,
diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/EmbedKind.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/EmbedKind.cs
new file mode 100644
index 0000000..19ebd55
--- /dev/null
+++ b/DiscordChatExporter.Core/Discord/Data/Embeds/EmbedKind.cs
@@ -0,0 +1,12 @@
+namespace DiscordChatExporter.Core.Discord.Data.Embeds;
+
+// https://discord.com/developers/docs/resources/channel#embed-object-embed-types
+public enum EmbedKind
+{
+    Rich,
+    Image,
+    Video,
+    Gifv,
+    Article,
+    Link
+}
\ No newline at end of file
diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/GifvEmbedProjection.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/GifvEmbedProjection.cs
deleted file mode 100644
index 7388b34..0000000
--- a/DiscordChatExporter.Core/Discord/Data/Embeds/GifvEmbedProjection.cs
+++ /dev/null
@@ -1,20 +0,0 @@
-using System;
-
-namespace DiscordChatExporter.Core.Discord.Data.Embeds;
-
-public partial record GifvEmbedProjection(string Url)
-{
-    public static GifvEmbedProjection? TryResolve(Embed embed)
-    {
-        if (string.IsNullOrWhiteSpace(embed.Url))
-            return null;
-
-        if (string.IsNullOrWhiteSpace(embed.Video?.Url))
-            return null;
-
-        if (!string.Equals(embed.Type, "gifv", StringComparison.OrdinalIgnoreCase))
-            return null;
-
-        return new GifvEmbedProjection(embed.Url);
-    }
-}
\ No newline at end of file
diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/PlainImageEmbedProjection.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/PlainImageEmbedProjection.cs
deleted file mode 100644
index 5fcfd66..0000000
--- a/DiscordChatExporter.Core/Discord/Data/Embeds/PlainImageEmbedProjection.cs
+++ /dev/null
@@ -1,33 +0,0 @@
-using System.IO;
-using System.Linq;
-using System.Text.RegularExpressions;
-using DiscordChatExporter.Core.Utils;
-
-namespace DiscordChatExporter.Core.Discord.Data.Embeds;
-
-public record PlainImageEmbedProjection(string Url)
-{
-    public static PlainImageEmbedProjection? TryResolve(Embed embed)
-    {
-        if (string.IsNullOrWhiteSpace(embed.Url))
-            return null;
-
-        // Has to be an embed without any data (except URL and image)
-        if (!string.IsNullOrWhiteSpace(embed.Title) ||
-            embed.Timestamp is not null ||
-            embed.Author is not null ||
-            !string.IsNullOrWhiteSpace(embed.Description) ||
-            embed.Fields.Any() ||
-            embed.Footer is not null)
-        {
-            return null;
-        }
-
-        // Has to be an image file
-        var fileName = Regex.Match(embed.Url, @".+/([^?]*)").Groups[1].Value;
-        if (string.IsNullOrWhiteSpace(fileName) || !FileFormat.IsImage(Path.GetExtension(fileName)))
-            return null;
-
-        return new PlainImageEmbedProjection(embed.Url);
-    }
-}
\ No newline at end of file
diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/SpotifyTrackEmbedProjection.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/SpotifyTrackEmbedProjection.cs
index 2d5c6fa..ff48f6e 100644
--- a/DiscordChatExporter.Core/Discord/Data/Embeds/SpotifyTrackEmbedProjection.cs
+++ b/DiscordChatExporter.Core/Discord/Data/Embeds/SpotifyTrackEmbedProjection.cs
@@ -21,6 +21,9 @@ public partial record SpotifyTrackEmbedProjection
 
     public static SpotifyTrackEmbedProjection? TryResolve(Embed embed)
     {
+        if (embed.Kind != EmbedKind.Link)
+            return null;
+
         if (string.IsNullOrWhiteSpace(embed.Url))
             return null;
 
diff --git a/DiscordChatExporter.Core/Discord/Data/Embeds/YouTubeVideoEmbedProjection.cs b/DiscordChatExporter.Core/Discord/Data/Embeds/YouTubeVideoEmbedProjection.cs
index 695bc69..cda1afb 100644
--- a/DiscordChatExporter.Core/Discord/Data/Embeds/YouTubeVideoEmbedProjection.cs
+++ b/DiscordChatExporter.Core/Discord/Data/Embeds/YouTubeVideoEmbedProjection.cs
@@ -42,6 +42,9 @@ public partial record YouTubeVideoEmbedProjection
 
     public static YouTubeVideoEmbedProjection? TryResolve(Embed embed)
     {
+        if (embed.Kind != EmbedKind.Video)
+            return null;
+
         if (string.IsNullOrWhiteSpace(embed.Url))
             return null;
 
diff --git a/DiscordChatExporter.Core/Exporting/Writers/Html/MessageExtensions.cs b/DiscordChatExporter.Core/Exporting/Writers/Html/MessageExtensions.cs
new file mode 100644
index 0000000..965f98a
--- /dev/null
+++ b/DiscordChatExporter.Core/Exporting/Writers/Html/MessageExtensions.cs
@@ -0,0 +1,22 @@
+using System;
+using DiscordChatExporter.Core.Discord.Data;
+using DiscordChatExporter.Core.Discord.Data.Embeds;
+
+namespace DiscordChatExporter.Core.Exporting.Writers.Html;
+
+internal static class MessageExtensions
+{
+    // Message content is hidden if it's a link to an embedded media
+    // https://github.com/Tyrrrz/DiscordChatExporter/issues/682
+    public static bool IsContentHidden(this Message message)
+    {
+        if (message.Embeds.Count != 1)
+            return false;
+
+        var embed = message.Embeds[0];
+
+        return
+            string.Equals(message.Content.Trim(), embed.Url, StringComparison.OrdinalIgnoreCase) &&
+            embed.Kind is EmbedKind.Image or EmbedKind.Gifv;
+    }
+}
\ No newline at end of file
diff --git a/DiscordChatExporter.Core/Exporting/Writers/Html/MessageGroupTemplate.cshtml b/DiscordChatExporter.Core/Exporting/Writers/Html/MessageGroupTemplate.cshtml
index 2b3cfc0..8cf091a 100644
--- a/DiscordChatExporter.Core/Exporting/Writers/Html/MessageGroupTemplate.cshtml
+++ b/DiscordChatExporter.Core/Exporting/Writers/Html/MessageGroupTemplate.cshtml
@@ -48,22 +48,6 @@
 {
     var isFirst = i == 0;
 
-    // Hide message content if it only contains a link to an embedded media, and nothing else
-    var isContentHidden =
-        message.Embeds.Count == 1 &&
-        (
-            message.Content.Trim() == PlainImageEmbedProjection.TryResolve(message.Embeds.Single())?.Url ||
-            message.Content.Trim() == GifvEmbedProjection.TryResolve(message.Embeds.Single())?.Url
-        );
-
-    var isReferencedContentHidden =
-        message.ReferencedMessage is not null &&
-        message.ReferencedMessage.Embeds.Count == 1 &&
-        (
-            message.ReferencedMessage.Content.Trim() == PlainImageEmbedProjection.TryResolve(message.ReferencedMessage.Embeds.Single())?.Url ||
-            message.ReferencedMessage.Content.Trim() == GifvEmbedProjection.TryResolve(message.ReferencedMessage.Embeds.Single())?.Url
-        );
-
     <div id="chatlog__message-container-@message.Id" class="chatlog__message-container @(message.IsPinned ? "chatlog__message-container--pinned" : null)" data-message-id="@message.Id">
         <div class="chatlog__message">
             @{/* Left side */}
@@ -99,7 +83,7 @@
                                 <div class="chatlog__reference-author" style="@(referencedUserColor is not null ? $"color: rgb({referencedUserColor.Value.R}, {referencedUserColor.Value.G}, {referencedUserColor.Value.B})" : null)" title="@message.ReferencedMessage.Author.FullName">@referencedUserNick</div>
                                 <div class="chatlog__reference-content">
                                     <span class="chatlog__reference-link" onclick="scrollToMessage(event, '@message.ReferencedMessage.Id')">
-                                        @if (!string.IsNullOrWhiteSpace(message.ReferencedMessage.Content) && !isReferencedContentHidden)
+                                        @if (!string.IsNullOrWhiteSpace(message.ReferencedMessage.Content) && !message.ReferencedMessage.IsContentHidden())
                                         {
                                             <!--wmm:ignore-->@Raw(FormatEmbedMarkdown(message.ReferencedMessage.Content))<!--/wmm:ignore-->
                                         }
@@ -150,7 +134,7 @@
                 {
                     <div class="chatlog__content chatlog__markdown">
                         @{/* Text */}
-                        @if (!isContentHidden)
+                        @if (!message.IsContentHidden())
                         {
                             <span class="chatlog__markdown-preserve"><!--wmm:ignore-->@Raw(FormatMarkdown(message.Content))<!--/wmm:ignore--></span>
                         }
@@ -214,29 +198,8 @@
                 @{/* Embeds */}
                 @foreach (var embed in message.Embeds)
                 {
-                    // Gifv embed
-                    if (embed.TryGetGifv() is { } gifvEmbed)
-                    {
-                        @if (!string.IsNullOrWhiteSpace(embed.Video?.Url))
-                        {
-                            <div class="chatlog__attachment">
-                                <video class="chatlog__attachment-media" loop width="@embed.Video.Width" height="@embed.Video.Height" onmouseover="this.play()" onmouseout="this.pause()">
-                                    <source src="@await ResolveUrlAsync(embed.Video.ProxyUrl ?? embed.Video.Url)" alt="Embedded video">
-                                </video>
-                            </div>
-                        }
-                    }
-                    // Plain image embed
-                    else if (embed.TryGetPlainImage() is { } plainImageEmbed)
-                    {
-                        <div class="chatlog__embed">
-                            <a href="@await ResolveUrlAsync(plainImageEmbed.Url)">
-                                <img class="chatlog__embed-plainimage" src="@await ResolveUrlAsync(plainImageEmbed.Url)" alt="Embedded image" loading="lazy">
-                            </a>
-                        </div>
-                    }
                     // Spotify embed
-                    else if (embed.TryGetSpotifyTrack() is { } spotifyTrackEmbed)
+                    if (embed.TryGetSpotifyTrack() is { } spotifyTrackEmbed)
                     {
                         <div class="chatlog__embed">
                             <div class="chatlog__embed-spotify-container">
@@ -312,7 +275,25 @@
                             </div>
                         </div>
                     }
-                    // Generic embed
+                    // Generic image embed
+                    else if (embed.Kind == EmbedKind.Image && !string.IsNullOrWhiteSpace(embed.Url))
+                    {
+                        <div class="chatlog__embed">
+                            <a href="@await ResolveUrlAsync(embed.Url)">
+                                <img class="chatlog__embed-generic-image" src="@await ResolveUrlAsync(embed.Url)" alt="Embedded image" loading="lazy">
+                            </a>
+                        </div>
+                    }
+                    // Generic gifv embed
+                    else if (embed.Kind == EmbedKind.Gifv && !string.IsNullOrWhiteSpace(embed.Video?.Url))
+                    {
+                        <div class="chatlog__embed">
+                            <video class="chatlog__embed-generic-gifv" loop width="@embed.Video.Width" height="@embed.Video.Height" onmouseover="this.play()" onmouseout="this.pause()">
+                                <source src="@await ResolveUrlAsync(embed.Video.ProxyUrl ?? embed.Video.Url)" alt="Embedded video">
+                            </video>
+                        </div>
+                    }
+                    // Rich embed
                     else
                     {
                         <div class="chatlog__embed">
diff --git a/DiscordChatExporter.Core/Exporting/Writers/Html/PreambleTemplate.cshtml b/DiscordChatExporter.Core/Exporting/Writers/Html/PreambleTemplate.cshtml
index d94f021..e71f87f 100644
--- a/DiscordChatExporter.Core/Exporting/Writers/Html/PreambleTemplate.cshtml
+++ b/DiscordChatExporter.Core/Exporting/Writers/Html/PreambleTemplate.cshtml
@@ -540,7 +540,14 @@
             font-weight: 500;
         }
 
-        .chatlog__embed-plainimage {
+        .chatlog__embed-generic-image {
+            max-width: 45vw;
+            max-height: 500px;
+            vertical-align: top;
+            border-radius: 3px;
+        }
+
+        .chatlog__embed-generic-gifv {
             max-width: 45vw;
             max-height: 500px;
             vertical-align: top;